Herbert Schreib knows how to stay safe and strong in extreme white water – and has effectively transferred his experiences from risky rapids, turbulences and dangerous spots to the business context. With his WHITEWATER STRATEGY he shows entrepreneurs and leaders how to “stay on top” in turbulent and rapidly changing times and how to protect themselves from capsizing.

He makes you fit for your entrepreneurial and personal whitewater in five mutually complementary disciplines:


5 DISCIPLINES that form a POWERFUL PACKAGE. One more effective than the other. Unbeatable in complementing each other. Developed through a clever combination of:

  • intensive experiences of a 20-year career as a whitewater professional in extreme whitewater
  • many years of experience as an internationally sought-after business coach
  • the findings out of working as a trainer for MBSR – Mindfulness Based Stress Reduction

The 5 Disciplines


Be present and open minded! In facing new challenges, our minds are likely to play out ineffective patterns: Either they fall back on their experiences from the past, almost like in autopilot mode, or they are doggedly committed to old plans which ave been made in different circumstances. Herbert Schreib focuses YOU on what really counts in dangerous rapids: the NOW.


Staying focused! The more turbulent water gets, the easier it gets lost: the red thread. What is behind visible actions, what gives stability and focus in daily work? In this discipline, managers, teams and entire companies reflect on their own lines which exist of three dimensions: Purpose, values and strengths. That gives meaning and confidence.


Be courageous and agile! In challenging times, it is important not to withdraw. Entrepreneurs, leaders and entire units need the courage to “lean into challenges”, to experiment and to play with them. With a back-up mode: the agile approach. Nobody embodies this better than whitewater adventurer Herbert Schreib.


Together simply stronger! Gone are the times of autocracy, the lonely leader and “silo thinking” – once and for all. Leaders today strengthen themselves by strengthening others. And the same counts for teams. Within the framework of this discipline, Herbert Schreib enforces cooperation and network thinking.


Energize and align! Experts in whitewater perform strengthening rituals. This keeps them energetic and fresh. They know: After each mastered challenge follows the next one. Singular measures have always been insufficient. Continuity is demanded. It is no different in the corporate world. Herbert Schreib provides tools to breathe through, to gain a sovereign distance for reflection and thus ride the next wave safely and confidently.


Markt 271, A – 5441 Abtenau
Tel. +43 650 91 21 006
E-Mail: info@herbertschreib.com